Rizal Diansyah adalah alumni UNPAD jurusan akuntansi yang bekerja dibidang Sales, Marketing & HR Consultant dengan lebih dari 30 tahun pengalaman dalam mengembangkan bisnis dan sumber daya manusia di berbagai sektor. Keahliannya meliputi strategi pemasaran, pengembangan franchise, manajemen proyek, hingga pelatihan kepemimpinan dan salesmanship.

Sepanjang kariernya, Rizal telah membantu berbagai organisasi mencapai pertumbuhan signifikan mulai dari peningkatan pendapatan, efisiensi operasional, hingga pengembangan kompetensi tim. Sebagai konsultan, trainer, sekaligus praktisi bisnis, ia berkomitmen untuk menghadirkan solusi yang berdampak nyata, membangun tim yang unggul, dan mendorong keberlanjutan organisasi.

Summary

Dynamic Sales, Marketing & HRConsultant with over 30 years of extensive experience in business and people development, delivering impactful results across diverse sectors. Expertise in marketing, franchising, and project management enables the creation of innovative strategies that drive organizational success. Proven ability to manage teams effectively and enhance employee engagement through tailored training and development initiatives. Committed to leveraging comprehensive HR skills to meet organizational needs and contribute significantly to overall growth and performance.

Work Experience

Nov 2024 – Present     Partner, Trainer & Consultant.

• Advised on organizational strategy and people development, leveraging expertise in training and consultation to drive business result.
• Collaborated with executive leadership to align training initiatives with business strategies and key performance indicators.
• Conducted comprehensive assessments of client needs to provide tailored consulting solutions that foster organizational growth.

Aug 2021 – Oct 2024     Deputy Director (Sales Operations) & Head of People Development, Kasoem Group, Jakarta Indonesia

• Developed strategic plans to achieve organizational goals, ensuring alignment with company’s mission and vision.
• Advanced professional development opportunities for staff members through targeted training programs designed to build skills essential for success in their roles.
• Implemented strategic initiatives to enhanc sales operational efficiency while leading the people development program to cultivate talent and elevate team performance.
• Designed and delivered training programs focused on enhancing sales skills and leadership capabilities across teams.
• Developed and executed comprehensive sales strategies that resulted in a significant increase in revenue and market share.

Achievement:

• Increase revenue achievement from IDR 29 billion in 2021 to IDR 72 billion in 2023 (248%).
• Provide salesmanship and leadership training to 350 employees, from frontliners to general managers level, to improve their capabilities in day to day operations.

Mar 2013 – Dec 2020 Managing Director, PT Manggala Mitra Management, Jakarta Indonesia

• Streamlined operational processes and sales strategies to optimize resource allocation and improve customer engagement, significantly boosting revenue generation and market share.
• Orchestrated high-level business decisions and strategic planning initiatives to align organizational objectives with market opportunities, ensuring sustainable growth and competitive positioning in the industry.
• Strengthened client relationships with regular communication, timely project delivery, and high-quality services.

Achievement:

• Successfully conducted training and consulting projects with high-level clients, both state-owned enterprises and private sectors in various industries such as Telkom Group, Antam, Bank DKI, Bank Jabar, Siloam Hospital Gorup, Department of Public Works, etc.

Jan 2012 – Feb 2013 Sales & Marketing Director, PT Mitra Edukasi, Bandung Indonesia

• Drove strategic alignment between sales operations and marketing initiatives, ensuring cohesive messaging and improved customer acquisition rates.
• Led a high-performing sales team, providing coaching and ongoing support to ensure cohesive messaging and improved customer acquisition rates.
• Built relationships with customers and community to establish long-term business.
• Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.

Jan 2008 – Dec 2011 Marketing & Franchise Development Consultant – Education, EDU Prove Bandung Indonesia

• Provided expert consultation for educational institutions seeking franchise expansion, focusing on strategic positioning and market entry tactics.
• Provided expert advice on best practices in sustainable development, contributing to longterm client success.
• Collaborated with clients to design, implement, and evaluate development programs, ensuring alignment with their goals.
• Improved organizational capacity through the implementation of effective training programs and workshops.
• Developed and executed strategic initiatives to implement key changes and improvements in business development and sales programs.
• Generated reports detailing findings and recommendations.

Jun 2006 – Dec 2007 President Director, PT Mitra Konsultan, Jakarta Indonesia

• Directed organizational vision and strategic planning to align company objectives with market trends and opportunities.
• Orchestrated high stakes negotiations and strategic partnership, enhancing the organization’s market presence and fostering sustainable growth.
• Enhanced company performance by implementing strategic plans and overseeing daily.

Apr 2004 – May 2006 President Director cum Franchise Director, Indonesia Vocational Institute (LP3I) Jakarta, Indonesia

• Led the development and execution of franchise strategies, driving revenue growth and market expansion across multiple regions.
• Cultivated relationships with stake holders and franchises to foster collaboration and enhance brand image in the market.
• Analyzed market trends and competitive landscape to identity new opportunities for franchise development in untapped territories.
• Conducted financial assessments and business planning for franchises to ensure sustainable growth and profitability under the franchise model.
• Developed and executed strategic initiatives to enhance franchise operational effectiveness while fostering a culture and continuous improvement and talent.
• Streamlined organizational processes by evaluating current systems and implementing improvements.
• Enhanced company performance by implementing strategic plans and overseeing daily operations.

Achievement :

• Increased consolidated revenue from IDR 64 billion in 2004 to IDR 124 billion (182%) in 2005.
• Opened 24 franchise branches during 2004-2005 (exceeding the target of 6 branches per year).
• Increased student enrollment from 17,000 to 27,000 during 2004.

Jun 2002 – Mar 2004 Private Practice, Independent Marketing Consultant for Education Institution, Bandung, Indonesia

• Developed and executed tailored marketing strategies for education institutions, enhancing brand awareness and driving enrollment.
• Collaborated with educational stake holders to design and implement effective promotional campaigns that increase visibility and engagement.
• Designed and implemented training programs for educational institutions aimsat improving sales methodologies and customer engagement.

Jun 1996 – May 2002 Marketing Support Representative for Business Partner and Intercompany, IBM Asean / South Asia, Singapore

• Provided comprehensive marketing support to business partners and inter company stakeholders to facilitate effective communication and alignment. (Indonesia, Srilanka, Bangladesh, Philippines).
• Analyzed market trends and provide actionable insights to partners, helping them to enhance their competitive edge within the industry.
• Collaborated with cross-functional teams to integrate marketing efforts with sales operations, driving overall business performance.

Nov 1995 – May 1996 Auditor, KPMG, Jakarta Indonesia

• Maintained confidentiality, handling sensitive information discreetly throughout all stages of the audit process.
• Provided detailed documentation on audit findings, facilitating swift corrective action when necessary.
• Utilized data analysis tools to identify trends and discrepancies, providing actionable insights to improve financial reporting.
• Conducted comprehensive audits to assess financial processes and internal controls, ensuring compliance with regulations and standards.
• Developed and maintained audit documentation and reports, presenting findings to senior management and stakeholders effectively.
• Handling high profile clients such as Wiraswasta Gemilang (Penzoil Oil), Hyundai Motor, Faber Castel, Sanden.

Mar 2002 – Apr 2004 Guest Lecture Under Graduate Program, Practitioner Lecturer Padjadjaran University, Bandung Indonesia

• Instructed courses in Personality Development and Project Management, equiping students with essential skillf of their careers.

Feb 2013 – Nov 2013 Guest Lecture MM Program, Practitioner Lecturer, Binus University, Alam Sutera Tangerang, Indonesia

• Delivered lectures on marketing strategy, enhancing students’ understanding of core marketing principles and practices.

Testimonials

• Yanuar Rezqi GM Sales & Cust experience kasoem group: Coach Rizal Adalah sosok yang sangat passionate dan energitik. Aura semangat positif beliau vibrasinya sampai ke peserta training. Beliau juga sangat menguasai materi-materi yang beliau sampaikan, tidak hanya teori tapi juga berdasarkan usecase pengalaman pribadi yang dialami. “Shout out buat Coach Rizal”.
• Pangeran Shosta Coviq GM marketing Mayapada Hospital: Training leadership dan Team Development ini memberikan dampak nyata bagi organisasi. Saya melihat perubahan dalam cara leader memimpin dan cara team berkolaborasi. Hasilnya bukan hanya peningkatan produktivitas, tetapi juga suasana kerja yang lebih positif. Training ini terbukti investasi yang sangat berharga bagi perusahaan. Training yang selalu berkesan aplikatif, dan impactful dari Pak Rizal Diansyah.”Shosta”

Skills

• Sales & Strategic Marketing People Development
• Training & Development HR Implementation
• Business Development Project Management
• Marketing Relationship Building
• Communication Problem Solving
• Service Excellence HR Knowledge
• DISC Personality Assessment Customer Feedback
• Recruitment & Assessment KPI Management
• Strategic Business Development Out of The Box Thinking
• Leadership

Certification

• Certified Marketing Analyst (CMA), American Academy, Colorado USA 2019
• Certifed Strategic Business Analyst (CSBA), American Academy, Colorado USA 2019

Education

• Sep 1990 – Oct 1995 Padjadjaran University – Bachelor Degree In Accounting ,Bandung Indonesia